Phillips is pleased to announce Dropshop, a digital platform offering limited-edition releases of primary market art and objects in partnership with the artists, collaborators, and brands defining contemporary culture. Dropshop is the first and only platform in the international auction sphere that partners directly with working artists, disrupting the traditional, long-held dynamics between the primary and secondary markets. Phillips will collaborate with partners on every step, from conception and curation through to fabrication and promotion. Items are available for a limited time through a “buy now” ecommerce model at phillips.com/dropshop. Offerings are exclusive to Phillips’ Dropshop; once they’re gone, they’re gone.
Dropshop Creators Will Receive Resale Royalty Commission In Future Phillips Sales—An Industry First
As the only global house focused on 20th Century and Contemporary art, design and luxury items, Dropshop will revolutionize the experience of collecting in real time. Dropshop is poised to modernize the collecting experience in the spirit of Phillips’ ongoing commitment to modeling market change, continued digital innovation and creative incubation.
Regularly scheduled ‘drops’ act as a dedicated digital space for artists to directly engage with audiences and collectors around the world in a way that is distinct to Phillips. Further demonstrating Phillips’ commitment to artists working today, works purchased in Dropshop and subsequently resold in a Phillips auction or exhibition will earn the artist a resale royalty commission, enabling creators to participate in the secondary market success of their work. No other house has made this level of commitment to Contemporary artists or makers working today.
Christine Miele, Phillips’ New Retail Sales Director, Ecommerce, who was brought on to launch the initiative, said, “Created in response to the generational shift of contemporary artists taking a more active role in self-representation, Phillips’ Dropshop is truly groundbreaking. These regular ‘takeovers’ are designed to create a dedicated space for artists to directly engage with Phillips’ global collecting community, amplifying their own voice in a personal and impactful way. As we embark on this venture, we look forward to presenting a culturally diverse range of artists, spanning both emerging and blue-chip names. With Cj Hendry’s vibrant and captivating artworks resonating with people across the globe, we are thrilled to partner with her as we launch Dropshop.”
Dropshop will launch on Sunday, 20 August, with works from Australian hyperrealist Cj Hendry, an artist who embodies the spirit of self-representation, broad inclusion and democratization of the market. A first in her upcoming Crown series, Hendry’s ‘drop’ will feature one hundred bronze crowns, reminiscent of inflatables, alongside a large-scale drawing of one of the crowns. The pieces will be released on Dropshop at 10am ET on the 20th, following an in-person experience on 19 August at 432 Park Avenue, featuring a “treasure hunt” through thousands of inflatable plastic crowns. Cj is committed to the principles of zero waste in practice. Any leftover plastic crowns will be recycled and used in an upcoming exhibition. This is a testament to her dedication to sustainability and her desire to create art that is not only visually stunning but also environmentally responsible. By reusing materials, Cj is taking an innovative approach to art that is both creative and conscious.
Cj Hendry said, “I am an artist of sorts, an impresario masquerading as an artist. In the early days my practice was intensely linear, built solely on drawing, with mechanical draftsmanship being my focus. Over the years my hunger to build concepts bigger than a sheet of paper began to develop.
I’ve come to exist within a grey area where I juggle curiosity, 2D, 3D, reality and fantasy. I am honoured to collaborate with Phillips for their first-ever Dropshop edition, and flattered to be the first for this venture. The theme of the drop is Crowns and, between the limited-edition bronze crowns available online and the live event taking place at Phillips HQ, we are bringing the concept into reality; there really is something for everyone here.”
©2023 Phillips, Cj Hendry
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