Art Project Endless Joy unveils the first drop of the brands Autumn Winter 24 collection exploring the depths of myth and imagination questioning the nature of existence and the eternal dance of life and death. The hand painted artworks created by Founders Stevie & Alexandra Anderson crawl out from the depths of myth and imagination, pulling you into the world of Endless Joy.
Autumn Winter 24 draws inspiration from the couple’s vivid imagination exploring a deeper connection to the world, blurring the veil between myth and reality, drawing us into a world where ancient symbols and modern visions collide, revealing the timeless dance of creation and destruction.
This notion brought to life within artworks such as the story of Argus and his hundred eyes, painted in stark lithographs, lays bare the twisted, jealous hearts of the gods who were supposed to be better than us but never were. “Medusa” bursts forth with raw intensity, capturing the severed head of the Gorgon. Her lifeless gaze and the twisted crown of serpents capture the transformative nature of myth, as the sinister becomes a symbol of protection.
As the collection unfolds, it shifts from mythic dread to surreal introspection. The skull in “Mandarin Dream” speaks quietly of mortality, wrapped in the transient sweetness of life. “Palms” captures the carefree sway of tropical trees, symbols of life and fertility. The “Cat,” with its wild eyes beneath a purple sky, embodies the mystery of night and the untamed spirit. In “Landscape with Shadows,” a Jungle scene unfolds in monochrome, where shadows dance in harmony with the land, a quiet ode to the eternal bond between man and nature.
“Arcadia” and “Down by the river” reach into the primal, the wild, where man is a small figure against the vastness of nature, a fleeting presence in a world that doesn’t need him. Through these images, the thin veil between myth and reality blurs, drawing us into a world where ancient symbols and modern visions collide, revealing the timeless dance of creation and destruction.
Endless Joy
Hand painted by Stevie & Alexandra Anderson each Artwork is carefully printed on a range of garments: Shirts, Trousers, Shorts, silk scarves, blankets and Jacquard woven outerwear become the canvas. Each garment is made in a LTD edition of 100 or less. Crafted from the finest organic fabrics such as Satin silk, Organic cotton and French linen, each piece is designed for longevity, with pieces embellished with Mother of Pearl detailing for a touch of luxury. For every garment sold 3 trees are planted.
In a world of throwaway culture, where people seek a more profound and unique existence and yearn to engage with narrative, Endless Joy offers just that—a deeper connection to the world.
About Endless Joy
Endless Joy is an Art Project founded by Stevie and Alexandra Anderson. Born on the wind and made with love, original artworks adorn carefully selected eco-friendly fabrics.
Each piece is imbued with imagery drawn from the rich tapestry of world culture and comparative mythology, evoking cryptic symbology, myth, and mystery while paying deep respect to the history of human symbolism and the veneration of nature. Committed to an eco-friendly mindset, the pair’s journey of discovery leaves no trace. Armed with a suitcase full of art, paper, pencils, sketchbooks and cameras, every illustration is hand-drawn. All garments are exclusively made in Bali, available in strictly limited editions of 100 or fewer.
Endless Joy actively supports a network of craftspeople, artisans, textile experts, and
environmental stewards. Furthermore, 1% of all profits is donated to charity, and for every garment sold, three trees are planted.
The Endless Joy Autumn Winter 24 collection, drop 1, launches on the 30th August 2024, available on www.endlessjoy.co.uk alongside selected retailers. Prices start from £245 for rayon shirts.
©2024 Endless Joy
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